After the electronics giant Samsung disclosed the firm’s upcoming 2022 smart televisions would boast non-fungible token (NFT) support, the company has revealed it has opened a virtual store inside the Decentraland metaverse. Modeled from the physical store Samsung 837, Samsung’s metaverse store is called “Samsung 837X.”
Samsung Enters the Metaverse
Samsung has opened its first store in the Decentraland blockchain virtual metaverse. This is a clear indication that the company cares about NFTs and the metaverse. Samsung 837X stores are modeled after the actual location in New York City. Decentraland visitors will have limited access to the virtual store for a brief time.
“Samsung’s new metaverse experience brings its spirit as an experiential playground for people to discover the amazing possibilities when technology and culture collide,” the electronics manufacturer’s announcement explains. In addition, visitors will have the opportunity to explore the Connectivity Theater (the Sustainability Forest) and the Customization Stage.
Samsung NFT Badges & Metaverse Mixed Reality Live Dance Party
According to Samsung, fans perusing through the theater and forest can “complete quests along the way for 837X Non-Fungible Token (NFT) badges.” The theater will showcase Samsung news and the stage will feature a “metaverse mixed reality live dance party” hosted by the DJ Gamma Vibes.
“At Samsung 837X, we’re excited to tell our connectivity, sustainability and customization stories in a novel way, in a one-of-a-kind space,” Michelle Crossan-Matos the senior vice president of corporate marketing and communications at Samsung Electronics America said in a statement. Crossan-Matos added:
Metaverse allows us to go beyond spatial and physical boundaries in order to create extraordinary virtual experiences. Innovation is in our DNA, and we can’t wait for you all to experience this burgeoning virtual world.
In the meantime, Metaverse tokens derived from Decentraland or The Sandbox projects have experienced decent gains over recent weeks. Year-to date, Decentraland has increased 2,304% as the native token to the blockchain metaverse (MANA). In recent years, both projects saw significant land sales. Metaverse lands also have been selling at a high price.
Samsung’s newly launched 837X store follows the firm announcing that its upcoming smart TVs will boast NFT support. Samsung’s 2022 Smart TVs will come with a new Smart Hub that features a “Gaming Hub,” “Watch All,” and an “NFT Platform.” Samsung has been into blockchain technology for a few years now and has also added crypto wallet support to the firm’s Galaxy smartphones.
What do you think about Samsung’s entry into the metaverse space and the virtual store in Decentraland? Comment below and let us know how you feel about the subject.
Image credit: Shutterstock, Pixabay, Wiki Commons, Samsung,
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