While bitcoin, non-fungible token (NFT) assets, ethereum, and cryptocurrencies had an incredible year in 2021, none of the trends made it into Google’s “Year in Search” review. The current interest in bitcoin has declined significantly in Google search terms since May 16th to 22nd last year. Search trends for the term “bitcoin” have slid 72% since it scored the highest score of 100 last May to today’s score of 28.
Worldwide Search Queries for ‘Bitcoin,’ ‘Ethereum,’ and ‘Cryptocurrency’ Continue to Slide
Google searches trends show that interest in Bitcoin, NFTs (cryptocurrency), and other digital currencies has declined. Google Trends, a Google web page, analyzes search terms worldwide and locally and scores particular phrases and words based upon the number searched.
BTC, ETH and other crypto-assets reached new highs last year. Interest increased a lot during these time periods. Google Trends suggests that global searches increase when the market is at its highest point. Conversely, queries drop when the market falls.
Metrics show that the term “bitcoin” saw a high of 100 on the week of May 16th through the 22nd, 2021. The search query “bitcoin” was also high in January and February 2021, holding above 75 points.
Today, the score is 72% lower than the stats recorded in May as the term “bitcoin” currently has a score of 28. The search query “ethereum” has a score of 8 today which is 68% lower than its highest 2021 score of 25 points. The term “cryptocurrency” has a score of 3 on January 7, 2022, but in May it reached a high of 12.
Search Query ‘NFT’ Taps 100 This Week, Search Phrase ‘How to Sell Bitcoin’ Dips, While ‘How to Sell Ethereum’ Increases
The shortened term for non-fungible token “NFT” has just peaked at 100 this week, according to Google Trends statistics on Friday. During the first week of January 2021, the search query “NFT” only had a score of 1. The search trend for “NFT” grew slowly during the first six months, but at the end of 2021 and into the new year, it’s jumped considerably to its current all-time high.
While the global cryptocurrency market valuation of the entire crypto-economy has dropped in recent times, searches using the phrase “how to sell bitcoin” are low with a score of 12 on Friday. That’s 88% lower than Google Trend’s “how to sell bitcoin” high during the week of February 14th through the 20th of last year.
That week, the query for the phrase “how to sell bitcoin” reached 100, while “how to sell ethereum” scored a 12. Interest in the phrase “how to sell ethereum” has increased to a score of 15 today.
What do you think about the current trend of searches for terms like “bitcoin,” “ethereum,” and “NFT”? Please comment below to let us know your thoughts on this topic.
Image creditShutterstock. Pixabay. Wiki Commons