Ticket Marketplace Giant Ticketmaster Chooses Flow Blockchain for NFT Push – Blockchain Bitcoin News

Ticketmaster Entertainment, Inc. has revealed that it will allow event organizers to issue non-fungible tokens (NFT) via its Flow blockchain. Ticketmaster stated last November that they were working with Polygon, but after Super Bowl LVI the ticket distribution and sales giant has started using the Dapper Labs-managed Flow.

Ticketmaster Has Minted More Than 5 Million NFTs Using Flow’s Technology

On August 31, 2022, a sportsbusinessjournal.com report detailed that Ticketmaster will allow event organizers to issue NFTs using the Flow blockchain. Event organizers will have the ability to issue NFTs prior, during and after events. They can also represent memorabilia or tickets as well as VIP access or rewards. The report states that 5,000,000 NFTs were already created by ticketing agencies via the Flow Network.

The Apollo Theater and Gavin DeGraw are just a few of the clients that have received NFTs. Ticketmaster originally said it would use Polygon but in February the world’s largest ticket marketplace decided to use Flow for the Super Bowl LVI NFT tickets.

Flow already works with the NFL via the partnership it worked out for the “NFL All Day” NFTs. Furthermore, the Dapper Labs operated Flow was also leveraged to mint “NBA Top Shot” NFTs and “UFC Strike” NFTs. Flow-issued tickets for NFL games can also be purchased starting with the 2022 season.

Flow Says ‘Ticketmaster Is Empowering Event Organizers’

The Flow blockchain is fourth in NFT sales, according to all-time data from cryptoslam.io. Cryptoslam.io data shows that the Flow Blockchain has made $1,098,215.401 in total NFT sales. According to cryptoslam.io data, Flow ranks fifth in terms of NFT sales after ImmutableX. This month saw an increase of 417%.

Also see Flow confirmedLive Nation fans were informed about the Ticketmaster deal Wednesday via a tweet. “Big news for live event fans,” Flow said. “[Ticketmaster]Event organizers can now offer digital keepsakes such as minted certificates. [on Flow].” The company continued:

You can activate access to experience and reward rewards And that’s not all — [Ticketmaster] is empowering event organizers to enhance live experiences for fans — Share your experiences online, never lose that ticket from the show you loved, new ways to reward communities, [and] enjoy VIP experiences.

What are your thoughts on Ticketmaster’s decision to use the Flow Blockchain for tickets-related NFTs? Memorabilia, VIP Access, Rewards, and other rewards? Please comment below to let us know your thoughts on this topic.

Jamie Redman

Jamie Redman, a Florida-based financial journalist and news lead at Bitcoin.com News is Jamie Redman. Redman joined the cryptocurrency community in 2011 and has been active since then. Since 2011, Redman has been an active member of the cryptocurrency community. Redman is a prolific writer for Bitcoin.com News, with over 5,700 articles on the most disruptive protocols currently in development.