It is essential for businesses to adapt to technology trends in order provide the best service possible for their customers. This is also known as customer-centricity.
Walmart and Amazon are two examples of how technology can be used to adapt and focus on customers-centric experiences. In 2010, the businesses had a combined market value of $400B for Walmart and $24B for Amazon. The revenue from Walmart increased to $576B (Walmart) and Amazon rose to $477B (Amazon) in March and April 2020, respectively. As ecommerce improves traditional business, crypto and blockchain can disrupt and revolutionize existing business. They offer unparalleled customer-centric utility and have the potential for disruption. Binance, for example, had revenues of more than $20 billion in 2020. Coinbase was worth $4 billion by 2021. The two largest exchanges mentioned above are just two. Blockchain also has non-fungible token markets (NFT) that can make it very lucrative. OpenSea trades around $2B in monthly volume each month.
No traditional company has successfully merged the blockchain success with its business, despite this huge success. Here are three possible ways that blockchain and cryptocurrency technology could disrupt your traditional business.
1. Experience a customer-centric shopping experience
It is important to be able to serve the customer and help them choose the ideal product. Amazon made this their main focus. Professionals have credited this with their success. The growth of ecommerce is also associated with customer-centric buying. Customers were able to search for exactly what they needed, rather than settle for something that was nearby. Blockchain is bringing customer-centric business to an entirely new level. Blockchain technology allows for faster transactions and lower fees. It also facilitates transparent, automated, and more efficient transactions. The implications of blockchain technology on e-commerce are massive, but essentially, it offers users a safer, faster, and more trusting method of spending money – or, in this case, cryptocurrency.
This shows that platforms are naturally able to provide customer-centric crypto commerce experiences. There are additional incentives to go along with this. Exeno’s platform offers a cryptocurrency commerce marketplace which prioritizes customers. This marketplace offers deals that are more profitable than those offered by other options, which rotate less frequently. Exeno Marketplace sells high-quality goods made from well-known brands. Exeno offers both quality and quantity products that are comparable to the very best. They also offer affiliate programs and a wide range of cryptocurrency, worldwide shipping and no registration. The”fuel that powers” all the features is their cryptocurrency – exeno coin.
The definition of customer-centric is the ability to distribute what customers need, don’t need, and expect. C-commerce perfectly fits this definition as it provides all of the benefits associated with e-commerce including innovative incentives, fast transactions, and an enjoyable user experience. Customer-centric businesses need to be adaptable. Exeno takes advantage of this and creates a detailed roadmap for planned utility that includes Stake Back, a more profitable alternative to cashback.
2. Eliminating the middleman.
Traditional business trading involves a series of steps that involve multiple companies and ultimately leads to a customer getting what they bought. The process can be complicated by the presence of a middle-man. A user might sell a used item and then receive a defect report from eBay. This user is subject to eBay terms of service, and even though the seller did nothing wrong, they must refund the buyer – losing both money and physical good. Blockchain is here to help remove the middleman, accelerate transactions, verify assets exchanges, and support buyers and sellers. The non-fungible tokens market (NFTs), which have sold $17B so far in 2021, is a current hot spot. However these markets are heavily fragmented across various blockchains and Defi – meaning every holder’s unique assets, art, goods, and collectibles are all in their own world isolated from the rest. With their global NFT market (expected Q1 2023) exeno aims to provide more customer-centric services.
3. Safety.
Traditional business have always faced financial safety issues. Fraudulent activity has evolved through the pandemic and is shaking traditional businesses through £753M stolen in the UK. The statistics don’t lie, as they show nearly two-thirds of adults in Britain (36 million) have been targeted by scammers, and nearly half of Americans have had unauthorized charges on their credit cards. This is because blockchain changes the way wallets are protected with long seed phrases only their owner can understand. Every purchase must be approved manually through the crypto wallet. This is in contrast to Amazon, which keeps personal information. Self-sovereign identification (SSI) is an innovative concept which will give customers unparalleled security. The technology allows digital identities to be handled in a decentralized manner meaning no human being ever see’s, uses or controls a customer’s private information. This feature is not currently available in any online marketplaces or stores, but exeno plans to add it. Contrary to traditional finance, users have control over their own information. Customers are protected by exeno’s deletion of data. The UK Finance regulatory body states that fraudulent activity is only growing – and they can’t stop it. However, ccommerce, SSI and blockchain can.
These are just three ways exeno’s c-commerce ecosystem is disrupting and revolutionizing traditional finance. Exeno, a large marketplace that is focused on customers and their safety as well as a wide range of physical goods and uses-cases makes it the best c-commerce platform for crypto.