PRESS RELEASE. JPEX, the licensed digital bank that allows you to buy and sell virtual and digital currency, announced the extension of its partnership with Western Sydney Wanderers. This agreement renewal will ensure that the cryptocurrency trading platform continues to provide needed support for the A-League teams until the 2022/23 football season.
In addition to this partnership extension, JPEX recently launched the “Fix the Money, Fix the World” marketing initiative starring Kusini Yengi, Tomi Mrcela, and Lawrence Thomas—Western Sydney Wanderers players. Speaking about this campaign and the extension, Scott Hudson, CEO of the A-League football club, reveals that he is delighted with both announcements, and he’s looking forward to more support from JPEX in the forthcoming football seasons.
“After a year’s partnership with the Wanderers, we found that it was an amazing start to our relationship with the club doing everything they could to promote us to their Western Sydney community,” Vincent Le, JPEX’s General Manager, states about this partnership. The General Manager of JPEX Vincent Le encourages home supporters to support the team as well as JPEX, from now on until the final game.
JPEX’s Crypto-focused Ads
JPEX has also partnered with the Australian-based team to create and launch a cryptocurrency-tailored ad to drive JPEX’s influence further and, in turn, accelerate global crypto adoption. Besides the live viewing of all Wanderers’ football games for the 2022/2023 season, this recent collaboration will see the digital trading platform try to incorporate generic cryptocurrency phrases like “TO THE MOON” and “HODL” into the world of football.
JPEX’s crypto-focused advertisement aims to familiarize football fans with essential, yet simple, cryptocurrency terms and their meanings. The first advert—HODL—is brought to life by the Wanderers’ goalkeeper, who refuses to let go of the ball. The goalie, similar to crypto owners, holds onto the ball all his life.
JPEX has had a remarkable success thanks to its marketing campaigns. It hopes to keep partnering with other brands in order to be a well-known name within the cryptocurrency space. Simplex By Nuvei will be a partner in this partnership. The digital trading platform will launch physical cards compatible with crypto to enable a wide range of transactions for JPEX customers.
JPEX, a licensed and recognized digital trading bank, aims to provide users with a safe and reliable platform for all types of cryptocurrency trades. JPEX is expanding its crypto reach through partnerships and collaborations. It also aims to be a leader in crypto trading infrastructures within the trillion-dollar crypto market.
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