Press release
PRICE RELEASE NASDAQ, Times Square, New York – March 3, 2022: Brooke Shields, Make International and CasperAssociation have joined forces with leading global cybersecurity, AI, Blockchain and IoT company WISeKey International Holding Ltd. (“WISeKey”) (SIX: WIHN, NASDAQ: WKEY) to unveil an industry-first Non-Fungible Token (NFT) minted from space on the Casper Blockchain featuring authenticated photography in cooperation with actor, model, entrepreneur, and author Brooke Shields.
The NFT, containing a one-of-a-kind photo of Brooke Shields from her private collection, was sent by a WISeSat space satellite — marking the first NFT ever to be minted in space. Following the successful orbit deployments of several WISeSats aboard the SpaceX Transporter 3 rideshare mission in the spring, this launch was achieved.
Brooke Shields’ participation was made possible by the actor’s partnership with MAKE International, a blockchain technology services company currently developing her NFT project, scheduled to drop later this year.
“Protecting the integrity of my brand and life’s work has always been a priority for me. With the blockchain solution from WISeKey, Casper Network and MAKE International, I now have a sophisticated way of securing and authenticating this important and personal series of photographs,” said Shields.
Ralf Kubli, Board Member of the Casper Association, said, “The NFT space has developed very rapidly and seen a lot of high profile launches, but to date the technology has not kept up. Combining WISeKey’s space-minting technology and the Casper Blockchain, with its uncompromising focus on security and performance, represents a giant leap forward in future-proofing NFT technology.”
Alex Kelly, CEO of MAKE international, added, “Celebrities spend a lifetime building and creating their content portfolio, and when it comes to commercializing this via NFTs, without secure minting and storage, its value can vaporize in an instant. This project marks the beginning of elevating the standards for secure value creation from celebrity content, an area MAKE International and its partners will be at the forefront of.”
Carlos Moreira, CEO of WISeKey, noted, “The launch of this new NFT from space marks a huge milestone for the NFT industry. The iconic photograph of legendary Brooke Shields will forever be secure, minted in space as an NFT to ensure the authenticity and legacy of the original work.”
“WISeKey’s NFT technology ensures that besides an authenticated and signed version of the actual digital asset, an irreversible link to a physical object can be created by providing a proof of ownership, provenance and relevant contracts describing future use and monetization streams remain forever and immutably verifiable on the blockchain. WISe.ART Marketplace platform, powered and secured by WISeKey’s own security technology, binds irrevocably physical objects to their digital assets in a safe end-to-end process, and includes permanent secured storage of the NFTs.”
Secure WISe.Art NFT uses the Casper blockchain as its underlying blockchain. It is an eco-friendly Proof-of-Stake protocol. CasperLabs and Casper are working together to increase enterprise adoption of Blockchain technology. They also aim to be the new home for the technologically-savvy global crypto developers community, with NFTs as the primary medium.
Brooke Shields announced the NFT’s creation at an event in New York City. It coincided with MWC 2022 in Barcelona. The MWC 2022 was held from February 28 to March 3.
Casper Association
Casper Association is a non-profit organization that manages the Casper Blockchain’s development and decentralization. This association provides resources that will accelerate adoption of Casper’s PoS layer 1 protocol as well as its expanding ecosystem of decentralized apps. Casper makes full use of the open web programming standard to build fast blockchain applications for both enterprise and startup environments. To learn more, please visit https://casper.network
MAKE International, Inc.
MAKE International is a globally-focused blockchain technology services company that helps its clients by designing and building the world’s most impactful blockchain applications and services to connect people and businesses. MAKE International has the experience to help SMBs, large businesses, government agencies and individuals create revenue and reduce costs. For more information, visit www.makeinternational.io.
WISeKey
WISeKey is a global cybersecurity leader currently developing large-scale digital identity ecosystems that can be used by people and objects. It uses Blockchain, AI, and IoT to respect the Human as the Fulcrum for the Internet. WISeKey microprocessors secure the pervasive computing shaping today’s Internet of Everything. WISeKey IoT’s install base includes over 1.5 million microchips covering virtually all IoT segments (connected cars/smart cities, drones/agricultural sensors, anti-counterfeiting and smart lighting), servers, computers, smartphones, crypto tokens, etc. WISeKey has the unique position to lead IoT because our semiconductors create a large amount of Big Data, which when combined with Artificial Intelligence can allow industrial applications to see the potential for equipment failure before it occurs.
Contact Media
Katie Olver, Cryptoland PR, [email protected], US: 866-586-5603, SOURCE: Casper Association
Disclaimer:
Forward-looking statements regarding WISeKey international Holding Ltd are included in this communication, either explicitly or implicitly. These statements are subject to certain risks and uncertainties that could result in future results, performance, achievements, or financial conditions of WISeKey international Holding Ltd being materially different. WISeKey international Holding Ltd provides this information as of the date indicated and will not update or revise any forward-looking statements made herein due to new information, future events, or other factors.
The press release is not intended to be an offer or solicitation to sell securities. It also does not contain an offering prospectus or listing prospectus as per the SIX Swiss Exchange listing rules. Investors should evaluate WISeKey securities individually, as well as the merits and potential risks. This document does not contain any promise or representation regarding the future performance or viability of WISeKey.
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