Pharmacy Chain CVS Files for ‘Crypto-Collectible’ and NFT Trademarks – Bitcoin News

A trademark filed with the United States Patent and Trademark Office has revealed that CVS, an American pharmacy and retail corporation CVS is trying to get into the metaverse. The filings mention things like CVS Health-brand “downloadable virtual goods” and “crypto-collectibles.”

CVS Trademark filings discuss virtual worlds and NFTs

CVS, the drugstore giant CVS filed several trademark applications with the USPTO. The registrations were made public on March 4, 2022. CVS-Health’s trademark filing #97287237 describes a variety of non-fungible token concepts and virtual items. The filing’s section 1(a), states the following:

You can download virtual goods to your computer, including a range of consumer products, prescription drugs and personal care products.

Similarly, section 1(b) is described in the same fashion but also with “digital assets and digital collectibles sold as non-fungible tokens (NFTs).” The CVS Health virtual goods and digital collectibles trademarks follow a slew of well known brands that have also filed similar metaverse-related trademarks with the USPTO.

The fast-food giant McDonald’s filed metaverse-related trademarks with the USPTO in mid-February, and Walmart filed metaverse and NFT-related trademarks in mid-January. The New Balance PumaIn recent years, Crocs and et al. have also filed metaverse trademarks. The CVS trademark filings indicate that the concepts are meant to bolster “entertainment and amusement” and for “use in virtual environments.”

CVS’s NFT idea aims to provide “online digital artwork and images; crypto-collectibles and application tokens used and transferred on software as a service; crypto-collectibles and application tokens accessed on platform as a service; providing temporary use of non-downloadable digital media, namely, digital assets, digital collectibles, digital tokens and non-fungible tokens.”

How do you feel about CVS filing NFT trademarks for the USPTO and related metaverse marks? Comment below and let us know how you feel about the subject.

Jamie Redman

Jamie Redman, a Florida-based financial journalist and news lead at Bitcoin.com News is Jamie Redman. Redman joined the cryptocurrency community in 2011 and has continued to be active ever since. Since 2011, Redman has been an active member of the cryptocurrency community. Redman has contributed more than 5,000 articles to Bitcoin.com News since September 2015. These articles are about disruptive protocols that are emerging.