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As one of the most trusted and best evaluated crypto advertising projects – AdsharesThey are doing everything possible to honor their promises. As promised, the 2021 Roadmap has been finished.
Now it’s time to charter a new map – especially that a part of this year’s plans are already completed.
Pictures of moving
Adshares has already experienced changes to its brand communication and protocol in the first quarter 2022. Adshares now allows you to place video ads across the Web, and in metaverses. Advertisers have the option to upload and share.mp4 files in addition to HTML or present graphics.
The world jumped on the blockchain bandwagon – yet web3 advertising went back to static banners and direct salesmanship. There are even ad networks already in operation across the Virtual Worlds – collecting site owners with advertisers. However, the vast majority of ads deals are done directly and individually.
Same goes for advertising formats – the users got used to rich media ad formats on portals. Come web3 – and we are back to .GIF and .JPG. Up until now, the HTML banner using Adshares protocol allowed the embedding of.mp4 files from other sources. Now – the advertisers may upload mp4 files directly to the ad server.
Democratic access
Another novelty is the possibility to register and log in via Metamask – which greatly increases access to their system for the largest base of crypto wallet owners.
The company has recently launched a rapidly growing Discord channel – signifying the move to a more engaging and collaborative, sharing community.
It’s time to build
It seems like the second quarter will be just as busy. Ad server Control Panel is being introduced by an adtech-software company. The Ad server Control Panel will help the ad server owner to configure all the elements of their ad operations online – start an AdServer, AdPanel, AdUser, AdSelect, AdPay – enabling self-management of all ad server elements.
Together with the AdServer monitor and the Software Development Kit planned for the 4th quarter – will allow Adshares to move from a tested and working crypto product to an ad tech solution, reaching out to a new target audience: media & advertising.
The AdServerMonitor will collect all information pertaining to the ad server and present them on the web – providing live information about all the other server modules, data flows and errors – enabling live optimization of campaigns.
More additions are planned for the 4th quarter, including Some additions to the Ad server software are also planned – including Adserver as a Service, Adserver Community Edition and Adserver Enterprise Edition.
If you want to go far – go together
Collaboration, collaboration, collaboration!
Another thing awaiting the blockchain project this year is the emperor’s new clothes. Refreshment of the Adshares identity signifies that the brand is moving from a tested and working crypto product to an ad tech solution, reaching out to a new target audience: media & advertising. The startup has been repositioned and refreshed. It will now be available to the Ad Tech community to build on Adshares’ blockchain. You may expect intensified communication on Adshares’s channels, mainly Instagram and LinkedIn. Building brand awareness, forging new partnerships beyond the web3 market – aim to accelerate blockchain adoption in ad tech in general.
One of the main investments this year is the Ambassador Program – where the project will invite ambassadors, media representatives, influencers and many more to become their international ambassadors to help them build Adshares awareness as well as. The company also decided to prepare a special “Secret milestone” for the summer.
The recognition of CEX is further enhanced through new partnerships and CEX listings. $ADS currency.
Adshares will communicate all of this on its refreshed and relaunched site. From there – the company plans to move on to creating DAO assumptions and the whitepaper.
Yet another “secret milestone” is planned which may help Adshares finish 2022 with a bang.
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